MASK ENERGY DRINK

ON YOUR MARKS, GET SET, GO!

Must a good energy drink always be expensive? Certainly it has to be possible to combine high-quality ingredients with a good price. Two colleagues from Stuttgart were so fascinated by this idea that they teamed up to solve this riddle. Soon evident: It was possible! After they founded Matador GmbH (limited partnership) in 2005, they presented their first results in 2007: MASK Energy! Due to a lean corporate structure it is possible to offer a newcomer in the low cost segment of the energy-drink-market despite high quality ingredients.

It was quickly evident: The idea works. Even so good that in many supermarkets in which Mask can be bought the customers want to know what is behind the mysterious mask. They rather buy the cheap Mask-drinks instead of the expensive products of other companies.

WHAT IS BEHIND THE MYSTERIOUS MASK?

ONCE UPON A TIME.....

  • 2005

    ESTABLISHMENT

    MATADOR GmbH

    FASCINATING FROM THE IDEA ...

    Two young entrepreneurs founded the Matador GmbH with an idea of an energy drink which is the perception, these included a lot of time and patience.

    2007

    it works!

    THE RESULT

    MASK Energy Drink

    Despite newcomer in the energy drink market the company succeeds to settlea high-quality drink in the low-price segment.

  • 2009

    THE ACCOUNT GOES ON

    NEW FLAVOUR

    MASK Energy Fruit & MASK Energy Cola

    In order to enlarge the group of potential customers, two new flavors were established in 2009: The refreshing “Cola” as well as the exotic “Fruit” which has become a bestseller because of its unique taste. Both expand successfully the MASK product range.

  • 2010

    QUICK SHOWS

    ON SMALL AMPOULE

    mask energy classic shot

    Since 2010, customers who want to have their dose of fresh energy ready in their hand, are offered the MASK Energy Shot:
    A small ampoule with a concentrated ration full of MASK power.

    2011

    oposite of ENERGY DRINK

    FINER THAN LATTE

    mask energy coffee

    MASK coffee, which is a delicious milky coffee in contrast to the tingly energy drinks, expands the MASK family since 2011.
    Like all MASK products, of course, it is best quality and at an unbeatable price.

  • 2013

    INNOVATIVE WAYS

    MARKET GAP

    mask energy sensation linie

    Innovative and new avenues are also followed in summer 2011. The MASK range of products has been again enlarged with
    the excellently balanced cocktails MASK Vodka Energy and MASK Vodka Energy Fruit, which fill a promising gap in the
    market.

    2015

    NEXT GENERATION

    addition to the family

    mask energy classic sugarfree & mask energy sour crazy apple

    In 2015, no trend is left unnoticed, thus two more products are promptly incorporated into the product range. Now Unlike the Classic a sugar-free version was also offered. In addition, it has managed to crack that you feel when you bite into a perfectly ripe apple, to pack in a can. The MASK Sour Crazy Apple was mature!